The Sociology of Data Governance: Examining the Intersection of Artificial Intelligence, Metadata Management, and CSR Practices in Shaping Organizational Legitimacy
DOI:
https://doi.org/10.70112/arss-2026.15.1.4346Keywords:
Artificial Intelligence (AI), Metadata Governance, Corporate Social Responsibility (CSR) , Organizational Legitimacy, Sociology , Financial PerformanceAbstract
AI in the digital economy is changing the business of corporate governance by altering the process of managing metadata and reporting corporate social responsibility (CSR). CSR disclosures are based on metadata, which can be defined as data about data and it gives structure, comparability and traceability. AI-based metadata governance improves the quality, efficiency, and transparency of CSR reporting, which allows firms to address the growing expectations of stakeholders regarding credible environmental, social, and governance (ESG) information. Sociologically, though, the importance of AI is not limited to technical efficiency: it serves as a means to strengthen organizational legitimacy, which is a necessity for long-term survival and competitiveness. The paper will discuss the convergence point of AI, metadata governance, and CSR by considering a sociological perspective, in which structured CSR metadata reporting can have an impact on investor trust, employee well-being, and social acceptability. Based on a systematic literature review of more than 35 published studies (2018-2024), the findings demonstrate that although AI enhances transparency and comparability, it has also raised challenges. The major threats are algorithmic bias, ethical issues, infrastructural disparities, and less human control. However, AI-based governance has the potential to enhance the level of stakeholder trust, curb reputational risks, and align CSR disclosures with legitimacy expectations, which have a positive impact on financial performance. The new trends are predictive analytics to manage CSR risks, the use of blockchain authentication, and harmonization of ESG standards across the world. The researchers conclude that AI-based metadata governance is not just a technical system but a socio-technical system mediating relations between corporations and society. In order to maintain legitimacy and long-term performance, firms are therefore faced with a challenge of balancing between technological adoption and ethical safeguards and sociological sensitivity.
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